Fright night
https://www.youtube.com/results?search_query=fright+night+trailer
Synopsis: More and more pupils are not arriving to class, when Charlie's friend notices the pattern and informs him of it and suggests his new next door neighbour is a vampire, he dismisses it. It is later revealed that his next door neighbour is a vampire and Charlie, his mum and his girlfriend become his target and it's down to Charlie to kill him once and for all.
The scenes of the film are not what you would expect of a vampire film as it is filmed in what seems to be a normal neighbourhood. Within the trailer there are no scenes where blood is shown however in the whole movie there is blood. In the film there are many examples of stereotypical weapons that are used in order to kill vampires.
Representation
Jerry the vampire does not have the stereotypical representation of a vampire e.g. dress codes - cape. He wears normal day to day clothes to fit in and hide his identity. Within the trailer he represented as a normal man rather than a vampire however it shows Charlie gradually finding more and more victims therefore he becomes suspicious. He does however have the stereotypical fangs that vampires used to kill their victims and when he transforms into the vampire he gains large claws.
Identity
He has more than one identity. He puts on a mask in order to adapt his persona when he is in front of other people so they do not find out that he is a vampire. He acts like a normal individual until he finds himself and captures a victim.
Discourse
The film is about the fear of strangers. The man moves to the town and when people go missing, the friend accuses the neighbour of being responsible. There is a lack of trust as when Charlie's friend tries to tell him that his neighbour is a vampire and he has proof he is just ignored, the same as when Charlie eventually finds out his friend was telling the truth, his girlfriend and his mother do not believe what he is saying. The film creates the sense of "the other" as his friend isn't popular and therefore no one listens to him and people just laugh at him and he is later killed and people begin to not trust Jerry as he is new and people are not familiar with him and the two vampires in the film end up being the two that are seen as outsiders.
Power
The vampire has lack of power as he is unable to enter his victims or anyone's house unless they give him permission which restricts him when he wants to attack someone but is unable to. However when he is a vampire he is seen to have more power as he is dangerous and others are scared of him.
Embrace of the vampire
https://www.youtube.com/watch?v=ALKsTrDWa9Y
Synopsis: The film seems to be about a girl that moves to a new village and attends a new school in order to do a course in fencing however her life becomes interrupted e.g. when she is in work she sees some sort of insects in the cup rather than coffee and ends up dropping the plate and she begins having terrible visions.
The scenes within the trailer are stereotypical of what we would expect to find in a vampire movie as many of them are filmed in secluded buildings and dark and gloomy woods. In the trailer there are many sightings of blood and also stereotypical weapons such as the cross that if you wear round your neck supposedly protects you from vampires. Within the film women are objectified suggesting vulnerability and there are many sexual scenes.
Representation
Once again the protagonist which in this film is a young teenage girl does not have the stereotypical features of a vampire. She is shown throughout the trailer to be a normal individual that has just started a new school and is yet to fit in. She does not have fangs or the dress codes of a vampire however once again this may be in order to protect her real identity of a vampire.
Identity
As a vampire, just like in Fright Night she has one more identity and she needs to protect her identity as a vampire so nobody finds out. She puts on a mask in order to fit in and act like all the other students her age.
Discourse
The film is about a girl that has moved to a new town and is going to attend a new school where she doesn't know anyone. It seems once again the film is about "the other" as she is currently different to everyone else. The trailer suggests the film is about the fear of not being able to fit in and being different to other people.
Power
She is perceived to have a lack of power as in the trailer she is shown to be an innocent young girl who just values fencing but things get in the way of what she wants to do. Within the film it shows people giving her weapons and ways to protect herself from vampires therefore she is being shown at the beginning however at the end of the trailer it shows her throwing a man into the air suggesting that the thing that has been bothering her is because she is becoming a vampire.